|Location||Welwyn Garden City|
|Area||Bedfordshire, EnglandBuckinghamshire, EnglandHertfordshire, England|
|Salary||£26000 - £28000 per annum|
- My client who specialised in the advisory field is seeking to recruit 2 Marketing Executives. Reporting to the Senior Marketing Executive you will be responsible for working with the marketing manager to provide general marketing support including conducting integrated marketing campaigns and online marketing to generate agreed levels of qualified leads to support a designated business unit(s).
Key duties include:
- Working with relevant business unit teams to establish marketing briefs.
- Advising on best marketing practice - introducing creative input as appropriate
- Working with the marketing manager and the business unit teams to agree the integrated campaign approach to generate agreed levels of qualified leads
- Implement the agreed marketing campaigns for specific products and services, to generate targeted leads for the relevant departments
- Brief marketing specialists where required (copywriters, designers, web masters and external agencies on occasion) according to agreed marketing targets for the campaigns
- Plan, develop, manage and promote events where relevant to specified business unit
- Experience in marketing campaigns to achieve lead generation targets and within budget
- A good understanding of the sales process
- Experience in taking projects/marketing collateral requirements from development to completion
- Experience in the B2B market
- A marketing degree or relevant