Job Descriptions

Marketing Director Job Description

The Marketing Director holds ultimate responsibility for the organisations marketing activities and oversees the development and delivery of a fully integrated marketing strategy for the business.

Duties of the Marketing Director: 

  • Development and implementation of the Brand strategy.
  • Developing the marketing strategy for new and existing products
  • Overseeing implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR.
  • Working closely with the company’s Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations
  • Guiding the day to day activities of the marketing team.
  • Ensuring that the marketing objectives are implemented by the marketing team.
  • Work closely with product management team to define marketing materials and programs.
  • Manage social media presence and direct programs to improve social media reputation and recognition.
  • Developing and delivering marketing and communications strategies for the organisation.
  • Undertake continuous analysis of competitive environment and consumer trends

Requirements of the role

  • Bachelors or Masters degree in Marketing
  • Professional chartered marketer (CIM).
  • Proven track record of success in senior marketing roles.
  • Confident, driven and dynamic leader.
  • Entrepreneurial mindset with the ability to spot original branding opportunities.  

Should you require assistance recruiting for a Marketing Director then please do not hesitate to contact our specialist marketing recruitment team on 020 8349 3508.

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